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	<title>True size Blog &#187; comparison</title>
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	<description>the next standard in product visualization</description>
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		<title>Nexus One in True size</title>
		<link>http://blog.truesize.nl/2010-01-05-nexus-one-in-true-size</link>
		<comments>http://blog.truesize.nl/2010-01-05-nexus-one-in-true-size#comments</comments>
		<pubDate>Tue, 05 Jan 2010 20:58:57 +0000</pubDate>
		<dc:creator>Kelvin Divendal</dc:creator>
				<category><![CDATA[True size]]></category>
		<category><![CDATA[Visualization]]></category>
		<category><![CDATA[e-commerce]]></category>
		<category><![CDATA[comparison]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[purchase]]></category>

		<guid isPermaLink="false">http://blog.truesize.nl/?p=241</guid>
		<description><![CDATA[Since online images and specifications might give a false representation of what the Nexus One really looks like, we present to you: the Nexus One in True size. Now you can compare the Google Phone with your current mobile phone!]]></description>
			<content:encoded><![CDATA[<p style="text-align: left;">A few hours ago Google announced its highly anticipated <a title="Nexus One Phone" href="http://www.google.com/phone">Nexus One</a>. Google showcased a variety of the phone’s features.</p>
<p style="text-align: left;">Mario Queiroz, Vice President of Google, answered a question about Google only selling the Nexus One in a webstore: &#8220;Most consumers like to go into the store to check out a phone. What about the importance of physical retail? Will Nexus One be in T-Mobile stores?&#8221; His reply: &#8220;We want this to remain pure and simple. Right now it’s online only. Our store is really impressive. We’ll iterate over time.&#8221;</p>
<p style="text-align: left;">However, since online images and specifications might give a false representation of what the Nexus One really looks like, we present to you: the Nexus One in True size.</p>
<p style="text-align: left;">Click the thumbnail below to compare the Google Phone with your current mobile phone!</p>
<p style="text-align: center;"><a title="Nexus One in True size" class="truesize" href="https://sites.google.com/a/pressatgoogle.com/nexusone/config/app/images/FRONT_NAVIGATION_cmyk.jpeg" target="_blank"><img class="size-full wp-image-242  aligncenter" title="Nexus One in true size" src="http://blog.truesize.nl/uploads/2010/01/nexus-one-true-size.jpg" alt="Google Phone in true size" width="171" height="158" /></a></p>
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		<item>
		<title>True size: Palm Pre vs. iPhone 3GS</title>
		<link>http://blog.truesize.nl/2009-06-22-true-size-palm-pre-vs-iphone-3gs</link>
		<comments>http://blog.truesize.nl/2009-06-22-true-size-palm-pre-vs-iphone-3gs#comments</comments>
		<pubDate>Mon, 22 Jun 2009 13:51:21 +0000</pubDate>
		<dc:creator>Kelvin Divendal</dc:creator>
				<category><![CDATA[True size]]></category>
		<category><![CDATA[comparison]]></category>
		<category><![CDATA[product photography]]></category>
		<category><![CDATA[size]]></category>

		<guid isPermaLink="false">http://blog.truesize.nl/?p=107</guid>
		<description><![CDATA[Palm Pre vs. iPhone 3GS: how to make the right decision? Sprint vs. AT&#038;T, Palm vs. Apple, physical keys vs. solo touch screen. But what's maybe even more important: their size. How large or how small are they? Compare their sizes by viewing them in true size.]]></description>
			<content:encoded><![CDATA[<p><a class="truesize" href="http://blog.truesize.nl/uploads/2009/06/iphone-3gs.jpg" target="_blank"><img class="size-thumbnail wp-image-108 alignright" title="iPhone 3Gs" src="http://blog.truesize.nl/uploads/2009/06/iphone-3gs-small.png" alt="iPhone 3Gs" width="54" height="100" /></a><a class="truesize" href="http://blog.truesize.nl/uploads/2009/06/palm-pre.png" target="_blank"><img class="size-thumbnail wp-image-109 alignleft" title="Palm Pre" src="http://blog.truesize.nl/uploads/2009/06/palm-pre-small.png" alt="Palm Pre" width="59" height="100" /></a>Palm Pre vs. iPhone 3GS: <a href="http://gizmodo.com/5294428/palm-pre-vs-iphone-3gs-how-to-make-the-right-decision" target="_blank">how</a> <a href="http://www.pcworld.com/article/166330/iphone_3g_s_vs_palm_pre_the_battle_begins.html" target="_blank">to</a> <a href="http://technologizer.com/2009/06/08/the-t-grid-palm-pre-vs-iphone-3g-s/" target="_blank">make</a> <a href="http://news.cnet.com/8301-17938_105-10260936-1.html" target="_blank">the</a> <a href="http://www.fastcompany.com/blog/kit-eaton/technomix/palm-pre-vs-iphone-3g-s-feature-feature-comparison" target="_blank">right</a> <a href="http://gear.ign.com/articles/995/995082p1.html" target="_blank">decision</a>? Sprint vs. AT&amp;T, Palm vs. Apple, physical keys vs. solo touch screen.</p>
<p>But what&#8217;s maybe even more important: their size. How large or how small are they? Compare their sizes by viewing them in true size. First try the <a class="truesize" href="http://blog.truesize.nl/uploads/2009/06/palm-pre.png" target="_blank">Palm Pre</a>. Then try the <a class="truesize" href="http://blog.truesize.nl/uploads/2009/06/iphone-3gs.jpg" target="_blank">iPhone 3GS</a>. Do you see the difference?</p>
<p>Now compare them side by side:</p>
<p style="text-align: center;"><a class="truesize" href="http://blog.truesize.nl/uploads/2009/06/Palm-Pre-vs-iPhone-3Gs.jpg" target="_blank"><img class="size-thumbnail wp-image-111 aligncenter" title="Palm Pre vs. iPhone 3Gs" src="http://blog.truesize.nl/uploads/2009/06/Palm-Pre-vs-iPhone-3Gs-150x150.jpg" alt="Palm Pre vs. iPhone 3Gs" width="150" height="150" /></a></p>
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		</item>
		<item>
		<title>Open-source webshop application popularity</title>
		<link>http://blog.truesize.nl/2009-06-16-open-source-webshop-application-popularity</link>
		<comments>http://blog.truesize.nl/2009-06-16-open-source-webshop-application-popularity#comments</comments>
		<pubDate>Mon, 15 Jun 2009 22:11:00 +0000</pubDate>
		<dc:creator>Niels Hoogendoorn</dc:creator>
				<category><![CDATA[Market research]]></category>
		<category><![CDATA[e-commerce]]></category>
		<category><![CDATA[comparison]]></category>
		<category><![CDATA[webshop]]></category>

		<guid isPermaLink="false">http://blog.truesize.nl/?p=70</guid>
		<description><![CDATA[What are the most popular shopping cart systems behind webshops? Nowadays, a lot of open-source shopping cart applications are available. We compared the five largest open-source online shopping applications and found some surprising trends.]]></description>
			<content:encoded><![CDATA[<p>What are the most popular shopping cart systems used by webshops? Nowadays, a lot of open-source shopping cart applications are available. We compared the five largest open-source online shopping applications and found some surprising trends.</p>
<p>The graph below shows the systems and their average worldwide traffic (search volume index, scale relative to average Magento figures) according to Google Trends. It&#8217;s no hard science, but the outcomes show great shifts over time.</p>
<p><a href="http://blog.truesize.nl/uploads/2009/06/google-trends-webshops.jpg" rel="shadowbox[post-70];player=img;"><img class="alignnone size-full wp-image-86" title="Google trends - Webshops" src="http://blog.truesize.nl/uploads/2009/06/google-trends-webshops-small.jpg" alt="Google trends - Webshops" width="388" height="276" /></a></p>
<p>What strikes is the rapid growth of Magento overtaking osCommerce as the largest player. Both systems today account for 26% of the traffic in this research, followed by Interchange (18%), VirtueMart (15%) and Zen cart (15%). It can be assumed that the increase in popularity of Magento will continue, making Magento by far the most used online shopping cart system in the near future.</p>
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		</item>
		<item>
		<title>Size comparison using references</title>
		<link>http://blog.truesize.nl/2009-06-10-size-comparison-using-references</link>
		<comments>http://blog.truesize.nl/2009-06-10-size-comparison-using-references#comments</comments>
		<pubDate>Wed, 10 Jun 2009 15:57:01 +0000</pubDate>
		<dc:creator>Niels Hoogendoorn</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Usability]]></category>
		<category><![CDATA[e-commerce]]></category>
		<category><![CDATA[architecture]]></category>
		<category><![CDATA[comparison]]></category>
		<category><![CDATA[product photography]]></category>
		<category><![CDATA[references]]></category>
		<category><![CDATA[size]]></category>

		<guid isPermaLink="false">http://blog.truesize.nl/?p=46</guid>
		<description><![CDATA[Viewing products in true size is a great good. This is one of the main reasons why consumers tend to go to physical shops. A common thought is that size determination is only possible by holding, viewing or touching real, existing products.]]></description>
			<content:encoded><![CDATA[<p>Viewing products in true size is a great good. This is one of the main reasons why consumers tend to go to physical shops. A common thought is that size determination is only possible by holding, viewing or touching real, existing products.</p>
<p><img class="alignnone size-full wp-image-50" title="Size determination by using a coin" src="http://blog.truesize.nl/uploads/2009/06/size-determination-coin.jpg" alt="Size determination by using a coin" width="388" height="215" /></p>
<p>However, there are examples of size determination in architecture and product photography. As illustrated above, product photographers use other common products like coins, rulers or pencils to give the viewer an idea of the product&#8217;s size.</p>
<p><img class="alignnone size-full wp-image-52" title="Size determination in architecture" src="http://blog.truesize.nl/uploads/2009/06/size-determination-architecture.jpg" alt="Size determination in architecture" width="388" height="291" /></p>
<p>Architects use scaled models, maquettes or renderings to visualize and test shapes and ideas. In architecture, size comparison is often achieved by placing models of people or cars next to buildings and structures. The above image shows a rendering of The bird&#8217;s nest (Beijing, China) designed by Herzog &amp; de Meuron with people as references.</p>
<p>Using references is a simple way to let viewers determine the size of products. An important thing to remember is to always use common reference objects like coins, credit cards and people.</p>
<p><img class="alignnone size-full wp-image-47" title="Determine the size of the rubber duck with or without a reference" src="http://blog.truesize.nl/uploads/2009/06/reference-rubber-duck.jpg" alt="Determine the size of the rubber duck with or without a reference" width="388" height="219" /></p>
<p>The illustration above shows a rubber ducky without any reference in the first image. The second and third image show how a person as a reference can influence the perception of the size of a product.</p>
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