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True size on iPad
Since the announcement of Apple’s iPad there has been a lot of fuzz about its internet browsing capabilities. Its lack of Flash was revealed by a big “plugin needed” sign in the iPad web browser during the on-stage demo which led to a lot of criticism.
The iPad’s user agent string reveals the OS and browser it’s running, indicating it will be running Safari 4.0.4. In contradiction with the iPhone it will choose to show web pages’ non-mobile version when a mobile version is available.
In short all this suggests that True size will run perfectly on the iPad. True size requires no Flash and works fine on Safari.
Nexus One in True size
A few hours ago Google announced its highly anticipated Nexus One. Google showcased a variety of the phone’s features.
Mario Queiroz, Vice President of Google, answered a question about Google only selling the Nexus One in a webstore: “Most consumers like to go into the store to check out a phone. What about the importance of physical retail? Will Nexus One be in T-Mobile stores?” His reply: “We want this to remain pure and simple. Right now it’s online only. Our store is really impressive. We’ll iterate over time.”
However, since online images and specifications might give a false representation of what the Nexus One really looks like, we present to you: the Nexus One in True size.
Click the thumbnail below to compare the Google Phone with your current mobile phone!
Better customer experience leads to competitive advantage and higher turnover
It was often believed to be true, but now it’s also proven: companies that have better customer experience management capabilities, along with a strong customer orientation, enjoy a real competitive advantage. 81 percent of companies with a ‘high customer-experience maturity’ reported they outperform their competition and companies that reported outperforming competitors also reported plans to spend more on future investments in customer experience capabilities. This follows from the Customer Experience Maturity Monitor, a study of the current state of customer experience management within Fortune 500 companies by Peppers & Rogers Group, Harris Interactive and SAS.
40 percent of European companies integrate customer satisfaction as a Key Performance Indicator for rating their management, which is almost twice as much as the rest of the world. Companies that establish a customer orientation to enable a focus on the customer experience realize benefits in the short-term, but also position the company for enhanced long-term success.
Below you see the Customer Experience Maturity Model, which shows how companies progress in the maturation of their customer experience excellence along a continuum ranging from product centricity, to customer focus, to experiential mastery.
M-Commerce wins ground
Amazon.com is extending its 1-Click checkout experience to mobile customers with the introduction of Amazon Mobile Payments Service. It is optimized for the mobile phone experience, enabling customers to make payments conveniently from any mobile device. There are more mobile payment networks available, like Bango, but with the announcement of Amazon the mobile commerce (m-commerce) market finally seems to win ground.
Retailers contemplating how to sell to the 40 million-plus active users of mobile Internet in the U.S. alone (per researcher Nielsen Mobile) could start their mobile approach by providing shopping info via a mobile device. Recent research from Shop.org found that half of consumers aged 18 to 34 are using their mobile devices to shop offline more efficiently and with better information.
Fast growth in m-commerce sales
Global m-commerce is accelerating in global consumer adoption faster than the pundits anticipated. A nice reflection of this is eBay’s recent announcement regarding its mobile app for the iPhone and its m-commerce site which have generated $380 million in sales so far this year. With the assumption that the current pace continues, the m-commerce channel for eBay will be 5-6% of its total revenue for 2009, achieved without an elaborately defined effort – just an experimental toe dip.
Little in-house development
InternetRetailer.com found that 83.4% of retailers in m-commerce use vendors to build and help maintain their mobile sites and apps. Numerous vendors are building m-commerce sites and apps, but five have emerged as leaders. mPoria, CardinalCommerce, Moonshadow eCommerce, Usablenet and Digby are the players to watch in mobile commerce technology.
Retailers can convert 11% more digital window shoppers
A McAfee study released today found that a majority of shoppers are “digital window shoppers”. The study of 163 million shopping transactions found that 65% of all shoppers will wait a day or more to complete a purchase. This behavior may appear to be shopping cart abandonment, but it could also be the sign of a cautious shopper. Sales conversions were also 11% higher for digital window shoppers when McAfee’s Trustmark was visible to a consumer.
The top reasons for abandoning shopping carts found in a Paypal survey last July shows similar concerns. 21% of buyers reported that they had stopped shopping on a site because of worries about the security of their credit card data.
McAfee recommends three interesting strategies to combat abandoned shopping carts:
- Make consumers feel safe on every page: use transparent privacy policies and security seals throughout the entire shopping experience.
- Be patient, don’t panic: there is a risk in approaching shopping cart abandoners too soon. Merchants should factor in realistic timetables for shoppers to complete their transaction.
- Optimize the entire site: retailers should not neglect a larger site abandonment and focus only on optimizing check-out.
Australian researchers warn for a surge in online trading
Australian researchers Sean Sands and Cerla Ferraro predict a shift in consumer buying habits and warn for a surge in online trading and ‘anti-retail movement’ that could doom retail outlets over the next 10 years. According to their Retail 2020 report some traditional retailing is likely to become obsolete by 2020, as manufacturers choose to sell directly to the public and consumers prefer to deal directly with wholesalers.
“Consumers are growing tired of ‘filters’ reducing the transparency of their interaction with the producer of the goods, reducing authenticity of the goods and services they purchase. They want more direct access to the sources of goods and expect more from the retailer – it’s not enough to source the goods alone, retailers need to source better, more often and for less,” Sands said.
The changing landscape means retailers would have to fight harder for customer share and come up with innovative and inventive ways to retain customer loyalty.
New True size demos
True size just released a new demonstration page, which shows exactly how True size brings the physical shopping experience to the computer screen. To see just a glimpse of the possibilities, take a look at the new demos.
Notice the seasoning on the sandwich and the textures on the Nike Trainer. Have you ever seen Barack Obama this close?
Being able to view images in True size changes the way consumers look at products, that’s for sure. What will the impact be when applied to your webshop?
Online shoppers: top reasons for abandoning carts
Online shoppers cite high shipping costs, a desire to comparison shop and a lack of funds as the top reasons they abandon shopping carts, according to a survey by PayPal, which interviewed 553 active online shoppers in the U.S. who had recently abandoned a shopping cart. But the survey shows many eventually return to the web site to buy, or make a purchase in a bricks-and-mortar store.
“Merchants who don’t welcome back abandoners with open arms are leaving hundreds of dollars per shopper on the table,” says Eddie Davis, senior director of services for small and midsized businesses at PayPal. “Merchants need to remember the items that customers abandon and make it easy for them to buy when they return. Sweetening the deal with free shipping, coupons and special discounts is also a great way to encourage online shoppers to complete their purchases.”
Here are the top reasons survey respondents give for abandoning shopping carts:
E-commerce websites grow despite of crisis
Dutch e-commerce websites have grown in the first six months of 2009, despite of the economic crisis. This is shown by research of Multiscope. Not only Bol.com (15%), Neckermann (6%), Otto (7%) and Wehkamp (17%) were able to realize a growth of their reach, but also KPN (10%) and Vodafone (9%) show a strong growth in comparison with 2008.
Consumers more often go online for the purchase of products and services. Motives behind the growth seem to be easy comparison, more choice and more extensive payment- and credit possibilities.
True size: Palm Pre vs. iPhone 3GS
Palm Pre vs. iPhone 3GS: how to make the right decision? Sprint vs. AT&T, Palm vs. Apple, physical keys vs. solo touch screen.
But what’s maybe even more important: their size. How large or how small are they? Compare their sizes by viewing them in true size. First try the Palm Pre. Then try the iPhone 3GS. Do you see the difference?
Now compare them side by side:
