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E-commerce websites grow despite of crisis

Jul 2009
15

Dutch e-commerce websites have grown in the first six months of 2009, despite of the economic crisis. This is shown by research of Multiscope. Not only Bol.com (15%), Neckermann (6%), Otto (7%) and Wehkamp (17%) were able to realize a growth of their reach, but also KPN (10%) and Vodafone (9%) show a strong growth in comparison with 2008.

Consumers more often go online for the purchase of products and services. Motives behind the growth seem to be easy comparison, more choice and more extensive payment- and credit possibilities.

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